30 DAY MOMENTUM

30 days working on the business you actually have.

You’ve already used the 7M’s Coaching Business Diagnostic to identify where your biggest constraint may be.

Momentum is where we spend 30 days doing something about it.

WHAT'S INSIDE

One diagnosis. One direction. Help doing the work.

◎

Your business, diagnosed before we prescribe.

We start with what your 7M’s result is telling us and investigate the evidence behind it before deciding what deserves your attention first.

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A clear 30-day direction.

We decide what matters NOW, what can wait, what needs changing and what you need to stop wasting time on.

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Help designing the right response.

Offer. Message. Market. Model. Money. Marketing. Whatever the diagnosis calls for, we build the right response around your actual business.

✓

Thirty days of implementation.

We don’t finish with a nice plan sitting in a folder. You publish, offer, test, sell, simplify, change and measure what happens.

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Feedback while you’re moving.

Bring what’s happening in the business. What worked. What didn’t. Where you’re stuck. We use the evidence to decide what happens next.

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Me in your corner.

Not another content library to consume. Thirty days with someone helping you see what matters, challenge bad assumptions and keep the work moving.

YOUR STARTING POINT

Where is your business actually constrained?

Your diagnostic gives us somewhere to start. As we learn more, the work changes with the evidence.

YOUR DIAGNOSTIC RESULT

Your biggest constraint was YOUR MESSENGER.

The person building the business may currently be creating more friction than the strategy itself.

WHAT WE MAY FOCUS ON
  • The standards and decisions currently shaping the business
  • Where your behaviour or positioning creates hesitation or inconsistency
  • What needs to change in the way you lead and operate
This is where we start →
YOUR DIAGNOSTIC RESULT

Your biggest constraint was YOUR MESSAGE.

The value of your work may not be translating clearly enough into something the right prospect immediately understands, recognises and wants.

WHAT WE MAY FOCUS ON
  • What you’re saying versus what your market is actually hearing
  • The problem you want to become known for solving
  • Language that makes the right person recognise “this is for me”
This is where we start →
YOUR DIAGNOSTIC RESULT

Your biggest constraint was YOUR MAJIK.

The real substance of your coaching may be much stronger than the way it currently appears from the outside.

WHAT WE MAY FOCUS ON
  • The philosophy and thinking behind your work
  • What you see and do differently from other coaches
  • Making your method easier for prospects to understand and value
This is where we start →
YOUR DIAGNOSTIC RESULT

Your biggest constraint was YOUR MODEL.

The business you’ve built around your coaching may be asking too much of you, carrying too much complexity or making each client harder to serve than they need to be.

WHAT WE MAY FOCUS ON
  • How your current delivery model affects time, capacity and profit
  • Where complexity or customisation makes the business unnecessarily difficult to run
  • What needs simplifying, changing or removing
This is where we start →
YOUR DIAGNOSTIC RESULT

Your biggest constraint was YOUR MONEY.

The commercial mechanics of the business may be limiting what otherwise excellent coaching can produce.

WHAT WE MAY FOCUS ON
  • Pricing, conversion, client value and capacity
  • Where money is being lost, delayed or left on the table
  • The commercial decision that matters most right now
This is where we start →
YOUR DIAGNOSTIC RESULT

Your biggest constraint was YOUR MARKET.

The people you’re trying to reach may not be the strongest match for the work you do best.

WHAT WE MAY FOCUS ON
  • Who responds, buys and gets your strongest results
  • Where your current market makes the business harder than it needs to be
  • Who you actually want the business built around
This is where we start →
YOUR DIAGNOSTIC RESULT

Your biggest constraint was YOUR MARKETING.

The right people may not be discovering, experiencing and trusting your work often or clearly enough.

WHAT WE MAY FOCUS ON
  • How prospects currently find and experience you
  • Gaps in visibility, follow-up and invitation
  • Which marketing activity deserves concentrated effort right now
This is where we start →
HOW THE 30 DAYS WORK

Diagnose. Decide. Design. Do.

Simple enough to remember. Useful enough to stop you disappearing down another rabbit hole.

01

Diagnose

Look at what is ACTUALLY happening in the business. Not what should be happening. Not what somebody online says should be happening.

02

Decide

Choose what deserves attention now. What gets fixed. What waits. What needs stopping completely.

03

Design

Build the response the diagnosis calls for. Offer. Message. Model. Campaign. Conversation. Whatever the evidence points towards.

04

Do

Publish it. Sell it. Test it. Change it. Measure what happens. Learn. Adjust. Move again.

WHO THIS IS FOR

Does this sound like your business?

01

You’re already a good coach.

You’ve worked with paying clients and have real evidence that your coaching gets people results.

02

The business isn’t matching the quality of the coaching.

You know you’re capable of more than the business is currently producing.

03

You may be stuck around £3–5k months.

And you KNOW there’s a £10k+ business in you, even if the route there still feels inconsistent.

04

You’re ready to work on it properly.

Not consume more information. Not defend what isn’t working. Actually implement.

30 DAY MOMENTUM

One direction. One plan. 30 days of movement.

We start with your diagnostic result, work out what actually deserves your attention, then spend 30 days putting the work into the world.

£300
Apply for 30 Day Momentum →
Dax Moy
ABOUT DAX MOY

I’ve spent nearly 3 decades helping coaches and leaders find the thing that ACTUALLY needs changing.

Because the thing is not always the thing.

Most people are pretty good at trying to solve the problem they can SEE.

But the REAL leverage usually comes from identifying what is actually CAUSING it.

That philosophy sits underneath the 7M’s Diagnostic.

And it sits underneath Momentum.

We diagnose first. Decide what matters. Design the response. Then do the work.

Apply for 30 Day Momentum →
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