Thoughts, observations & mad ramblings about creating more impact, influence and income from your SMALL coaching business

Insights

Ideas about coaching, business, identity, marketing, freedom and the decisions that shape the work you do and the life your business creates.

01

What a Horse, a Tarot Card and PTSD Taught Me About Breaking Stuck Patterns

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02

What I Learned About Coaching Business Success From Appearing on Stage in the West End

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03

Why Great Coaching Starts With Better Diagnosis, Not Faster Answers

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04

What Will This Strategy Turn Your Coaching Business Into If It Works?

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05

The £20,000 Coaching Business Rebrand I Knew Wasn’t Right

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06

PERSON + POSITION + PROCESS

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07

Have You Built a Frankenbusiness Instead of a Coaching Business?

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08

How I Have a 90% Closing Rate Without Closing

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09

Why I Often Disinvite Coaching Clients at Renewal Time

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10

Are Your 40-Hour Sprints Building a 40-Hour Prison?

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11

I Stopped Making Coaching Offers for More Than a Year

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12

I Built My Coaching Business From the Last £325 in My Bank Account and a £10-a-Week Gym Job

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13

Every Time I Speak, I Get Coaching Clients

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14

Reduce Friction Rather Than Lowering Your Standards

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15

Has Your Coaching Business Started to Feel Like Another Boss?

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16

Why Taking 10 Days Away From Your Coaching Business Might Be Exactly What You Need

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17

How Great Coaches Choose the Right Coaching Clients

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18

Why a Simpler Coaching Business Often Works Better

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19

Why Every Coaching Business Problem Doesn’t Need to Become an Emergency

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20

How Behavioural Neuroscience Helped Me Understand PTSD and Change What Was Possible

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21

Why Coaching Programme Completion Depends on Commitment, Not Compliance

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22

Why Better Diagnosis Can Solve Coaching Business Problems Faster Than More Effort

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23

How I Became the Highest Paid Health Coach in the UK and Still Built the Wrong Business

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24

Why Even Experienced Coaches Struggle to Ask for Help

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25

Why Business Retreats Need to Create More Than Inspiration

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26

Why Even Expensive Business Coaching Advice Can Still Be the Wrong Advice

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27

Why Even Proven Coaching Business Strategies Still Fail in the Real World

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28

Why I Don’t Guarantee Income From Coaching Programmes

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29

Why Group Coaching Shouldn’t Feel Generic or Impersonal

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30

Why a Successful Coaching Business Should Need Less of You, Not More

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31

How I Sell £50,000 Coaching Programmes Without Complicated Sales Funnels

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32

How to Re-Engage an Email List After Years of Silence

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33

How to Build a Coaching Offer Ladder Without Watering Down Your Lower-Priced Offers

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34

Does Your Coaching Business Really Need a CRM?

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35

Why Small Coaching Retreats Can Create Better Results Than Large Events

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36

Why a Zero-Refund Rate Doesn’t Prove Your Coaching Programme Works

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