Thoughts, observations & provocations
Insights
Ideas about coaching, business, identity, marketing, freedom and the decisions that shape the work you do and the life your business creates.
01
What Will This Strategy Turn Your Coaching Business Into If It Works?
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02
The £20,000 Coaching Business Rebrand I Knew Wasn’t Right
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03
PERSON + POSITION + PROCESS
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→
04
Have You Built a Frankenbusiness Instead of a Coaching Business?
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05
How I Have a 90% Closing Rate Without Closing
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→
06
Why I Often Disinvite Coaching Clients at Renewal Time
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→
07
Are Your 40-Hour Sprints Building a 40-Hour Prison?
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→
08
I Stopped Making Coaching Offers for More Than a Year
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→
09
I Built My Coaching Business From the Last £325 in My Bank Account and a £10-a-Week Gym Job
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→
10
Every Time I Speak, I Get Coaching Clients
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→
11
Reduce Friction Rather Than Lowering Your Standards
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12
You Might Be Sitting on Years of Valuable Work While Struggling to Create Something New
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13
Has Your Coaching Business Started to Feel Like Another Boss?
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14
Why Taking 10 Days Away From Your Coaching Business Might Be Exactly What You Need
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→
15
How Great Coaches Choose the Right Coaching Clients
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→
16
Why a Simpler Coaching Business Often Works Better
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→
17
Why Every Coaching Business Problem Doesn’t Need to Become an Emergency
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18
How Behavioural Neuroscience Helped Me Understand PTSD and Change What Was Possible
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→
19
Why Coaching Programme Completion Depends on Commitment, Not Compliance
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→
20
Why Better Diagnosis Can Solve Coaching Business Problems Faster Than More Effort
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→
21
How I Became the Highest Paid Health Coach in the UK and Still Built the Wrong Business
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→
22
Why Even Experienced Coaches Struggle to Ask for Help
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→
23
Why Business Retreats Need to Create More Than Inspiration
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→
24
Why Even Expensive Business Coaching Advice Can Still Be the Wrong Advice
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→
25
Why Even Proven Coaching Business Strategies Still Fail in the Real World
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→
26
Why I Don’t Guarantee Income From Coaching Programmes
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→
27
Why Group Coaching Shouldn’t Feel Generic or Impersonal
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→
28
Why a Successful Coaching Business Should Need Less of You, Not More
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→
29
How I Sell £50,000 Coaching Programmes Without Complicated Sales Funnels
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→
30
How to Re-Engage an Email List After Years of Silence
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→
31
How to Build a Coaching Offer Ladder Without Watering Down Your Lower-Priced Offers
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→
32
Does Your Coaching Business Really Need a CRM?
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33
Why I Don’t Let AI Publish My Content Without Human Review
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34
Why Small Coaching Retreats Can Create Better Results Than Large Events
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→
35
Why Great Coaching Starts With Better Diagnosis, Not Faster Answers
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→
36
Why a Zero-Refund Rate Doesn’t Prove Your Coaching Programme Works
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→
Thoughts, observations & provocations
Insights
Ideas about coaching, business, identity, marketing, freedom and the decisions that shape the work you do and the life your business creates.
01
What Will This Strategy Turn Your Coaching Business Into If It Works?
Read insight
→
02
The £20,000 Coaching Business Rebrand I Knew Wasn’t Right
Read insight
→
03
PERSON + POSITION + PROCESS
Read insight
→
04
Have You Built a Frankenbusiness Instead of a Coaching Business?
Read insight
→
05
How I Have a 90% Closing Rate Without Closing
Read insight
→
06
Why I Often Disinvite Coaching Clients at Renewal Time
Read insight
→
07
Are Your 40-Hour Sprints Building a 40-Hour Prison?
Read insight
→
08
I Stopped Making Coaching Offers for More Than a Year
Read insight
→
09
I Built My Coaching Business From the Last £325 in My Bank Account and a £10-a-Week Gym Job
Read insight
→
10
Every Time I Speak, I Get Coaching Clients
Read insight
→
11
Reduce Friction Rather Than Lowering Your Standards
Read insight
→
12
Has Your Coaching Business Started to Feel Like Another Boss?
Read insight
→
13
Why Taking 10 Days Away From Your Coaching Business Might Be Exactly What You Need
Read insight
→
14
How Great Coaches Choose the Right Coaching Clients
Read insight
→
15
Why a Simpler Coaching Business Often Works Better
Read insight
→
16
Why Every Coaching Business Problem Doesn’t Need to Become an Emergency
Read insight
→
17
How Behavioural Neuroscience Helped Me Understand PTSD and Change What Was Possible
Read insight
→
18
Why Coaching Programme Completion Depends on Commitment, Not Compliance
Read insight
→
19
Why Better Diagnosis Can Solve Coaching Business Problems Faster Than More Effort
Read insight
→
20
How I Became the Highest Paid Health Coach in the UK and Still Built the Wrong Business
Read insight
→
21
Why Even Experienced Coaches Struggle to Ask for Help
Read insight
→
22
Why Business Retreats Need to Create More Than Inspiration
Read insight
→
23
Why Even Expensive Business Coaching Advice Can Still Be the Wrong Advice
Read insight
→
24
Why Even Proven Coaching Business Strategies Still Fail in the Real World
Read insight
→
25
Why I Don’t Guarantee Income From Coaching Programmes
Read insight
→
26
Why Group Coaching Shouldn’t Feel Generic or Impersonal
Read insight
→
27
Why a Successful Coaching Business Should Need Less of You, Not More
Read insight
→
28
How I Sell £50,000 Coaching Programmes Without Complicated Sales Funnels
Read insight
→
29
How to Re-Engage an Email List After Years of Silence
Read insight
→
30
How to Build a Coaching Offer Ladder Without Watering Down Your Lower-Priced Offers
Read insight
→
31
Does Your Coaching Business Really Need a CRM?
Read insight
→
32
Why Small Coaching Retreats Can Create Better Results Than Large Events
Read insight
→
33
Why Great Coaching Starts With Better Diagnosis, Not Faster Answers
Read insight
→
34
Why a Zero-Refund Rate Doesn’t Prove Your Coaching Programme Works
Read insight
→